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Leadix - Products & Services / Lead Management and Analysis / ResourceCenter
What people are saying about
Resource Centers

"It was a pleasure working with you and your team at Leadix... Our clients were very happy with the overall outcome of the microsites along with the leads that were generated. I also found the microsites to be a great addition to our sites, creating additional resources for our visitors, which results in additional traffic for us. Overall, I am completely satisfied and look forward to the next project with Leadix!"

Regards,
MICHAEL LATCHFORD
Internet Sales Manager - Supply Chain Group
Reed Business Information

ResourceCenter

For the first time, online Companies can not only measure user activity and performance levels tied directly to their dedicated message, but they can update content on a daily basis guaranteeing their companies latest business objectives are in front of their best online prospects and customers consistently.

Online users are able to access a Companies detailed product and services message without being redirected away from the online content they are currently engaged in.

Why a ResourceCenter vs. driving traffic to my corporate Web site?

ResourceCenters are the optimal online advertising solution for Companies, users and publishers.

Helping Companies Reach Their Goals

Business Benefits

ResourceCenters allow Companies to cost effectively create a real-time, customized marketing message targeted to their best, potential customers.

  • Companies can populate ResourceCenters with detailed content, including pdf files, white papers, case studies, limited offers, product brochures and demos, surveys, polls, presentations, videos...
  • ResourceCenters provide outstanding reporting capabilities with 24/7 access - advertisers can analyze the traffic information and understand a users behavior and interaction within the ResourceCenter
  • Companies can determine immediate ROI and optimize campaigns for better performance
  • A lead generation tool is standard on all ResourceCenters - additional lead tools can be added, at no cost, to any and all downloadable files. This feature delivers a proprietary, qualified lead to the ResourceCenter marketer.
  • Companies can select multiple launch points - any sponsor-able link on the web. Including banners, text links, e-mail blasts, newsletters, editorial sponsorships, press releases, exhibitor listings, etc.
  • Easy to create and maintain, fully supported by the Ceonex product development team.
  • Alternative to other rich media formats - served and housed exclusively by Leadix, ResourceCenters can be accepted domestically and internationally

Capabilities

Marketers can populate ResourceCenters with detailed content, registration/lead capture forms, including:

  • Downloadable files - White Papers, Case Studies, Presentations etc.
    Advertising with Stopping Power
    The Power of ResourceCenters
  • Surveys & Coupons - Create Coupons and Special Offers
  • Product brochures and demos
  • Webcasts - Video and Audio streaming
  • Discussion boards, Blogs & FAQ'a - Create communities, interact with prospects, customers, channel partners etc.

Reporting Features

  • Independent launch units
  • Real time content updates
  • Fixed size product window display over site
  • Performance Reporting Features Include
  • Impression levels
  • Number of times RC was opened
  • Average click through rate
  • % conversion from click through to captured lead
  • Number of unique visitors
  • Page views by tab and sub page
  • Cumulative viewing time per trackable link
  • Average time spent per unique visitor
  • Number of times RC sent (passed along) to another
  • Lead data (name, company, email, etc) from download registration and request info forms
  • Site summary page enables the advertiser to capture ROI data at-a-glance
  • Quick overview for birds-eye view of all activity
  • Ability to have multiple, separately tracked links/launchpoints to the RC to gauge performance based on individual marketing initiatives
  • Ability to create custom reports based on date ranges and combined or individual launchpoints
  • And much more

Call or e-mail today for more information on Leadix products and services or to setup a demonstration with one of our consultants.

Products & Services

Leadix Platform Features

  • Turn-Key - Lead Generation & Analysis
  • Traffic Analysis
  • Campaign Optimization
  • ROI Calculations
  • Lead Nurturing
  • On-going Communication
  • Scalability
  • On-the-fly content updates
  • Robust reporting
  • Lead generation tools
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Questions?

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Call Us (413) 663-9798
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